Susan Mackasey is the founder of Mackasey Howard Communications — a modern authority-building consultancy that helps founders, executives, associations, and organizations translate expertise into long-term visibility, credibility, and trust.

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With over 15 years of experience across public relations, media strategy, reputation management, and platform growth, Susan has built Mackasey Howard around one guiding principle: visibility only matters if it builds authority. She partners with leadership teams to design fully integrated visibility platforms that combine earned media, thought leadership, podcast guest appearances, Substack and LinkedIn growth, creator partnerships, awards recognition, and executive positioning — delivering visibility that directly supports business growth and market leadership.

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Known for her ability to simplify complex narratives, shape thought leadership positioning, and identify high-impact media opportunities, Susan works closely with each client as a trusted advisor — blending strategic counsel with hands-on execution. From securing national media features to building niche authority platforms, she helps clients own conversations that matter to their industries.

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Susan’s modern approach reflects the changing visibility landscape — where credibility is built across multiple channels, reputations are shaped in real time, and leadership positioning requires a carefully orchestrated blend of media, content, speaking, partnerships, and reputation management. Her work spans industries including technology, healthcare, sustainability, professional services, policy, and associations.

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Under Susan’s leadership, Mackasey Howard has built a reputation for boutique, highly customized service that consistently drives results — helping clients not only earn attention, but convert visibility into long-term brand equity.