Reputation & Executive Positioning
In today’s media-driven world, your reputation is your most valuable asset — but also your most vulnerable. At Mackasey Howard, we help founders, executives, associations, and brands proactively build, protect, and strengthen their reputations with a long-term positioning strategy. Our approach goes far beyond crisis management or quick visibility wins — we establish enduring credibility, expert authority, and long-term public trust.
Real-Time Reputation Monitoring
We track your digital footprint across news, social media, podcasts, forums, and search engines — identifying both risks and opportunities before they escalate. Through real-time monitoring, alerts, and reporting, you stay aware of your public profile and are empowered to address issues quickly, accurately, and professionally before they affect your business or personal brand.
Building & Amplifying Executive Authority
We position you and your leadership team as trusted experts across your industry. Our approach blends earned media placements, targeted interviews, podcast appearances, and speaking opportunities that elevate your thought leadership. From national coverage to trade publications and digital platforms, we shape the narrative that defines your authority — making you the expert journalists and audiences turn to.
Reputation Recovery & Crisis Guidance
When challenges arise, we help protect your hard-earned reputation with senior-level media counsel, rapid response strategies, and reputation repair. From high-profile media inquiries to sensitive internal situations, we guide you through complex communications with confidence and discretion.
Thought Leadership Visibility
We create visibility-building content strategies that elevate your expertise across multiple platforms. Through podcast bookings, expert interviews, articles, and leadership content, we help you expand your platform and grow your audience — strengthening both personal and organizational credibility.